Archive - savesharesend

Tom Sainsbury isn't chasing trends - they keep arriving where he's at

A pashmina-wearing divorcee and the format worth billions

Jul 16 • Anna Rawhiti-Connell

June 2026

'Welcome back, Fair Go': the YouTube video its audience has decided is journalism

The story bleeding into and out of everyone's feeds in New Zealand this week

Jun 23 • Anna Rawhiti-Connell

May 2026

Adoption and fear are hard to run at the same time

In fact, they’re antithetical.

May 20 • Anna Rawhiti-Connell

Follower counts on social media don't matter

May 4 • Anna Rawhiti-Connell

April 2026

The most audience-first franchise in the world wears tight lycra

WWE knows what it's doing

Apr 22 • Anna Rawhiti-Connell

Podcasts as streaming video = cheap TV that audiences trust

The bet being made on podcasts

Apr 16 • Anna Rawhiti-Connell

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